Are You Guessing Your Customer's Buying Stages or Do You KNOW the Journey Your Customer's Take to Making a Purchase? Most entrepreneurs focus on posting on social media, writing a few emails, and hoping sales roll in. But here’s the truth: if you don’t understand your customer journey, you’re always going to be guessing ... or worse yet, letting potential customers fall through the cracks because you're not guiding them to make a purchase when they're ready!

Do you ever feel like your business and your personal identity are totally tangled up together? Or maybe you struggle to find the balance between creating and managing your business? You’re not alone! In this episode with Annabelle King, we get real about personal branding as a business owner and how to get visible, even if it scares the heck out of you!

Ready to hear the truth behind these bloated agency models and why they might be holding your business back? In this live interview with Kayla Walters, a seasoned web designer and tech geek, we’re calling BS on the common traps in the digital marketing world.   Kayla will share jaw-dropping stories from her 17 years in the industry, exposing what really goes on behind the scenes and why so many businesses end up with websites that just don’t work.

Does your money mindset need a dramatic shift now that you’ve started your own business?  Listen in as Karina shares her journey from corporate employee to successful entrepreneur and the money mindset shifts required along the way.  We’ll dive into how she became an expert in financial wellness, transformed her relationship with money, and learned the unique challenges (and rewards!) of handling money as an entrepreneur. 

We're talking about how Liz Wilcox, aka the fresh princess of email marketing, took a $9 offer to $1000 per day by teaching folks like you and me an easier way to make money with email marketing. Join us for a candid, behind-the-scenes interview with Liz as she shares her journey from blog writer to powerhouse in email marketing, turning emails into a consistent income stream.

One of the biggest mistakes I see service-based entrepreneurs make, especially those of us who offer done-for-you or 1:1 services, is failing to account for the true cost of our time. If you’ve ever thought, “It’s just my time, so I’m not really spending anything,” I want you to stop right there. That mindset is quietly sabotaging your profitability.

Want to build a brand that’s actually you, not just a pretty logo and Instagram grid?  In this episode with Ruha Ratnam from The Designist Studio, we dig into the connection between your core values, the people you surround yourself with, and your ability to create an impactful, trust-driven business. Join us for an unfiltered conversation about how authenticity in business is more than surface-level branding, and so much more!

If you’re tired of the hustle and want to build a business that works with  your life (not against it), this one’s for you. In this...

Hate Networking? You’re Not Alone. If the word “networking” makes you cringe, you’re not broken. You’ve just been taught the wrong way to do it. In this blog, we’ll unpack how to make networking feel fun, natural, and wildly effective for your business growth (without feeling like a weirdo or wasting your time on awkward coffee chats).

You don’t need another dusty freebie sitting on your website. You need a lead magnet that grabs attention, delivers value, and gently nudges your dream clients toward buying. This blog will walk you through a simplified framework to create a lead magnet that works—from your first idea to your opt-in page. The Real Purpose of a Lead Magnet (Hint: It’s Not Just to Grow Your List)