OUR PROCESS
SCALE SOONER
SUCCESS SYSTEM
We'll build your customized Scaling Dream Team based on your budget, capacity, & goals, and grow with you as your business grows. There are 7 stages to the Scale Sooner Success System that typically follow the trajectory below...
1. GET YOUR SALES REVENUE UP!
Your scaling journey will be funded by your sales revenue and we need you to hit specific sales milestones to:
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Gather enough data to prove your business is viable,
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Figure out your customer's buying journey inside & out
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Have enough money to start building your Scaling Dream Team.
If you haven't hit your sales milestones yet, we'll help you get there by ditching pointless busy work and mapping out a clear, step-by-step sales strategy and action plan.
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It's about hyper-focusing on sales activities so you have enough money coming in to build your business and pay yourself!
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At this stage, nothing matters more than getting sales in the door. Seriously.
Take the Pre-Scale Milestone Quiz
3. HIRE OPERATIONS SUPPORT TO AUTOMATE & SYSTEMIZE
As your sales revenue increases we'll invest in specialists who can automate and systemize your operations and sales funnels, including:
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Operations specialists to solidify your SOPs, customer and team onboarding, sales improve workflows and bottlenecks, and make sure the business is running smoothly
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Business finance & legal whizzes to make sure your business is protected and well run
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Project managers, sales funnels experts, event coordinators, online business managers and launch strategists as needed to take the mental load off your brain and keep the sales flowing
... and other systems and automations experts to ensure your business infrastructure is rock-solid and ready to scale.
No more getting stuck in the details, overthinking your systems, and letting tasks and sales fall through the cracks. We're going to stop the leaks and build a rock-solid business foundation to support an influx of new business.
5. HIRE BUSINESS DEVELOPMENT & SALES SUPPORT TO SELL FOR YOU
At this stage you're able to get off the Hustle Hamster Wheel by outsourcing your sales and business development to sales professionals!
The next addition to your Scaling Dream Team will include,
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Business development experts
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Appointment setters
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Sales professionals
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Account managers
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Client relationship specialists
... to take on research, outreach, sales calls, client onboarding, networking, pitching and more.
Are you starting to breathe easier?
2. HIRE ADMINISTRATIVE SUPPORT
Get ready to feel a lot lighter and less scattered! At this stage we'll start handing off all the annoying, time-consuming, energy draining admin tasks you don't need to do, including tasks like:
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Email & calendar management
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Bookkeeping
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Social media and content marketing support
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Tech support
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Virtual assistants for random day-to-day tasks, research, and outreach
... and all those pesky little tasks that eat up your time and stop you from moving the business forward.
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This will free you up to focus on business development, sales, and delivery so you can continue to grow your sales revenue.
More sales revenue means a bigger pay cheque for you and more money to grow your Scaling Dream Team so you can, you guessed it, get even more sales and increase your pay cheque!
4. HIRE MARKETING & ADVERTISING SUPPORT TO AMPLIFY YOUR SALES
Ready to kick it up a notch? Now it's time to amplify your brand and get more customers through the door without adding extra work to your plate ... it's time to invest in,
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Digital marketing
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Advertising
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Automated sales funnels
We want to hit this at the right time, when you've got enough sales revenue to invest (it can cost a lot), a team to help you serve your clients, and solid systems & automations to handle all the extra business.
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This stage will often run concurrently with stage 5 & 6 as it takes time to optimize your digital marketing and sales funnels. While we're amplifying your brand and sales online, we'll also help you start onboarding sales & delivery support to help with all the workload coming in.
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It's on like Donkey Kong!
6. HIRE SERVICE-DELIVERY SUPPORT TO REPLACE YOURSELF
I know. I know. This can feel really scary. But if you want to build a solid, sustainable, scalable business you have to be able to take yourself out of the picture.
You get to decide how much you'll replace yourself vs how much you'll still do yourself ... it's our job to help you make it happen!
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As we often say around here, there are service-delivery folks who can do what you do even better than you *gasp!*. Let go of the reigns and start hiring & training a team to deliver the work so you can stay focused on high-level leadership.
Side note: you won't hit this stage for a few years so don't panic. You'll grow into this stage!
7. DIVERSIFY, EVOLVE, & EXPLORE WHAT'S NEXT FOR YOU
Now that your business is running smoothly with a team that can handle the day-to-day tasks, you get to decide what's next for you! It's your time to evolve into whatever is next for you and your business.
What is your vision for yourself beyond your business?
We'll support your evolution into whatever "next" looks like for your business, your thought leadership, and your LIFE!
WHY IT'S HARD TO SCALE AS A SOLOPRENEUR
YOU'RE DROWING IN THE DAY-TO-DAY​​​
You're spinning so many plates, chasing your tail, holding on for dear life, and can't even begin to think about how to scale.
YOU DON'T KNOW WHO TO HIRE​​​
You know you need support but who should you hire first, who can you trust to do a good job, and OMG being the boss freaks you out.
YOU DON'T HAVE A SCALING PLAN​​​
You've been focused on getting customers and growing your brand, networks, and community, but you don't have a clear path to scaling out of the daily hustle
YOU CAN'T FIND THE TIME​​​
Your business is swallowing you whole and you're so dang busy working "in" the business that you can't find the time to work "on" the business.
YOU DON'T HAVE SCALING EXPERIENCE​​​
This is your first business (or first service-based business) and you've never scaled before. You're feeling your way in the dark and aren't 100% sure what to do.
YOU'RE STUCK IN SELF-DOUBT​​​
Impostor syndrome, fear of failure, burnout, ADHD and neurodiversity, comparison... you name it! There's a million reasons floating around your head convincing you can't. But, what if you actually could??
HOW IT WORKS
SCALING YOUR BUSINESS
1. BOOK YOUR STRATEGY SESSION
In this 2-hour session, your Scaling Strategist will help you pick the scaling pathway that aligns with YOUR business vision then reverse engineer a customized, multi-phase roadmap to get you there.
We'll also start building your Scaling Dream Team to support your plan that works with your current capacity, budget, and goals.
You'll receive a detailed scaling roadmap, action plan, and checklist to complete over the next 3 months
2. PUT YOUR PLAN IN ACTION
Over the next 3 months you and your Scaling Dream Team (including your own internal team) will get to work on the first phase of your scaling action plan.
Bonus: Get ongoing support inside our Focused Founders Mastermind, included with your package purchase.
3. REQUEST ADDITIONAL SUPPORT AS NEEDED
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Feel impostor syndrome kicking in and need a session or two with one of our coaches?
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Need our copywriters to give you feedback on a sales page and email sequence, or want us to write them for you?
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Want our in-house bookkeeper to set up your QuickBooks and create a smooth bookkeeping process for you?
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Need some graphic design work done for an upcoming event or launch?
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​Our coaches, consultants, and service-providers are on standby and ready to step in when you need extra support!
4. REVIEW YOUR PLAN AND MAP OUT THE NEXT 3 MONTHS
Every 3 months you'll meet up with your Scaling Strategist to check in on your plan, tweak your goals, and map out the next 3 months.
As always, you'll get:
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Clear roadmap to followand moving forward
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Action plan for you and your Scaling Dream Team to implement
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Checklist to help you keep everything organized