Podcast Episode 37: Why Nobody is Buying Your Digital Course (And How to Fix It!)
- Lindsay Johnson
- Feb 9
- 2 min read
Updated: Sep 29
You've Made a Sweet Digital Course ... So Why Isn't it Selling?
Your digital course is amazing, so why the heck isn’t anyone buying it? 😩
If you've launched your course only to hear crickets, you’re not alone. So many new entrepreneurs fall into the same traps when trying to sell their digital products ... and they're a pretty big deal.
In this episode, Lindsay breaks down the top three heartbreaking reasons your course isn’t selling, and what you can do to fix it.
In This Episode, We Cover:
💔 You Might Not Be Ready to Create a Course Yet
The myth of “overnight success” (Hint: It takes longer than six months!)
Why skipping the dirty work (aka real-world experience) sets you up for failure
The reality of building a sustainable, profitable business before going digital
💔 You Haven’t Spent Enough Time on Market Research
Why identifying a problem isn’t enough, you need proof that people will pay to solve it
The most effective (and fastest!) way to validate your course idea
How working one-on-one or in small groups can unlock game-changing insights
💔 Your Sales Funnel Has a Leak
How to tell if your sales funnel is the problem
The #1 mistake most entrepreneurs make when warming up leads
Why it takes time (and trial & error) to create a funnel that actually converts
Resources
Listen on Spotify | Apple | Amazon Music | RSS Feed
Hey, I'm Lindsay!
I help misfit entrepreneurs get sales, grow their brand visibility, and scale their offers.
The name of the game around here is to get your business in front of the people who are already looking for you (with money in hand) and make it clear and easy to buy from you!
You're allowed to ditch the status quo, stop trying to be someone you're not and make an action plan that feels true to you
🤟 Start with my free quiz, What's Your Sales Sticking Point? and create an action plan you can start working on today!
