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Stop Sweating Your Lead Magnet and Focus on THESE 3 THINGS Instead content marketing email marketing lead magnet sales funnel Oct 24, 2021

Would it shock you to know that 80% of people who sign up for your lead magnet will never actually open it?

Really.

Go check your analytics right now. How many people landed on your opt-in page, signed up, opened your delivery email, and clicked on the link? If you have a course as a lead magnet, how many people kept clicking on each email or course module?

Did you notice that number goes down the further along your sales funnel they travel?

Most of the time, even when they do click on the lead magnet link in your delivery email, they still do little more than scan it or...

LatinX Women in a purple dress recording a podcast at her desk with her computer open next to her on her Trello page. The title New Blog, 4 Fast and Free Ways to Get Customers without Social Media by The Radical Connector. Marketing, sales, networking, public speaking, community building, leadership, entrepreneurship, business, facebook outage, instagram outage, list building, content creation, blog, blogging, podcast, youtube, tiktok, social media marketing, online business

4 Fast & Free Ways to Get Customers without Social Media business development business planning content marketing email marketing entrepreneurship lead magnet marketing networking public speaking sales social media strategic planning Oct 05, 2021

Welp! Facebook and Instagram went down for the day and for many entrepreneurs and influencers it was a total nightmare.

If you’re someone who’s built their entire business using social media I’m guessing you just got a very scary taste of what could happen if our social media platforms ever disappeared or your account got deleted.

1. If your business (ie: your customer base or your list) lives primarily on Facebook, Instagram or TikTok you’ve just learned a SUPER VALUABLE lesson … you don’t OWN your own customer base or list. Facebook, Instagram and...

Why 80% of Your Subscribers Will Never Open Your Lead Magnet (but still buy from you!) content marketing email marketing lead magnet sales funnel social media Apr 04, 2021

Would it shock you to know that almost no one who signs up for your lead magnet will actually open it?

Really.

Go check your analytics right now. How many people landed on your opt-in page, signed up, opened your delivery email, and clicked on the link? If you have a course as a lead magnet, how many people kept clicking on each email or course module?

Did you notice that number goes down the further along your sales funnel they travel?

Most of the time, even when they do click on the lead magnet link in your delivery email, they still do little more than scan it or...

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Would it shock you to know that 80% of people who sign up for your lead magnet will never actually open it?

Really.

Welp! Facebook and Instagram went down for the day and for many entrepreneurs and influencers it was a total nightmare.

Would it shock you to know that almost no one who signs up for your lead magnet will actually open it?